Workwear should look smart and professional but that doesn’t have to mean boring. By customising men’s and women’s workwear you’ll create brand ambassadors who make your business stand out from the rest.
Here are 5 ways you can customise your team’s workwear and bring your branding to life.
1. Send a clear message
The first step to achieving the right brand image is to be clear on the message you want to send. Will your team be required to wear a uniform every day for effortless brand uniformity when dealing with customers? Or do they perform a range of tasks so only need a branded polo shirt when dealing with the public?
2. Choose colour
Buying workwear is a great way to change up the look and create brand uniformity. Match your team’s workwear to your brand colours for an instant recognition boost. With our industry-leading online order store, we can create quick order lists for your workwear and PPE allowing you to order your bespoke workwear online, quickly and efficiently.
3. Locate your logo
Your logo is your unique brand identity so logo placement is crucial. With personalised workwear, you can choose a stand out location. Just remember that the size and branding area can differ between different garments. You could also add a promotional message to really make your logo pop.
4. Make great branding choices
Depending on the complexity of your logo and the aesthetics of your brand, you’ll need to make the right choice of branding methods to achieve the style and look you want. Do you prefer a traditional embroidered logo or does silk screening or hotseal vinyl meet your specifications better? Our team of experts will help you through this process with advice and samples easily arranged.
5. The right fabric
Your workforce can’t perform at their best if they’re wearing the wrong materials, so consider the needs of every task to create customised clothing that’s right for the job.
At our workwear Glasgow production hub we produce customised garments to the highest specifications. Call 0141 552 0567 and we’ll happy to discuss how you can promote your brand presence with customised workwear.
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